MSc in Marketing

To be considered for admission, candidates must:

• Hold a bachelor’s degree;
• Provide evidence of excellent command of the English language;
• Need to be currently employed or self-employed (valid for the part time mode only);
• GMAT tests are optional unless the Academic Committee requires the applicant to take them: in any case, scores of 515 or more (GRE >155) can strengthen your application and help you secure a scholarship.

BRAND YOURSELF

The MSc in Marketing at Alba is designed to equip aspiring marketers with the strategic thinking, analytical skills, and modern tools needed to thrive in today's fast-paced business environment.
Students benefit from a blend of practical learning and real-world applications through group projects, case studies, and hands-on workshops like Digital Marketing, Marketing Engineering, and Nielsen Retail Measurement.
The program also provides internship opportunities for eligible students in marketing roles, preparing them for dynamic careers in the field. Whether you're a recent graduate or a working professional, this program is designed to enhance your expertise in digital marketing, marketing analytics, and strategic decision-making, offering the skills to launch or advance your marketing career.

This 14-month program offers a comprehensive curriculum, including 13 core modules and 4 workshops, with a focus on digital marketing strategies, marketing metrics, and marketing analytics tools to enhance marketing accountability. The program's Marketing Consultancy Project, Internship, or Dissertation ensures students gain valuable experience in real marketing environments.
Financial Aid Options
At Alba Graduate Business School, we are deeply committed to supporting our students' educational journey. We offer a variety of scholarships that reflect our dedication to rewarding academic excellence and fostering leadership potential. Our scholarships are designed to help outstanding individuals finance their studies, with awards based on prior academic achievements. Recipients must maintain high academic performance throughout their studies.
We also offer financial aid, awarded to candidates who demonstrate financial need, ensuring that deserving students have access to top-tier education regardless of financial circumstances.
Learn more about the scholarships and funding options available -> https://alba.acg.edu/studying-at-alba/tuition-funding/